| Pattern | Win rate | Tests | Median win | Where | Last result |
|---|---|---|---|---|---|
| Shorter quote form Form | 83%5 won · 0 lost · 1 unclear | 6 3 directional | +32% | Home services | 90 days ago |
| Multi-step form with progress Form | 0%0 won · 1 lost · 0 unclear Thin: under 3 tests | 1 | n/a | Home services |
Won includes directional up from Tier B before/after reads, which carry less weight than A/B wins. Lost includes directional down. Clients never see this page.
| 240 days ago |