Proposals waiting for a decision, tests in flight, and everything concluded for this client.
No proposals waiting
The agent proposes on this client's cadence. Next run is on the dashboard.
Nothing running.
What each test set out to prove, what happened, and what it led to. The agent reads this before it proposes again.
Cut the lead form to what is needed to call back: name, phone, service and postal code. Everything else moves to the call. On Cranston Landscaping, this should lift quote submitted.
Shorter quote form on /quote · ended · +6%
Rebuild a service page as 1 column with 1 repeated call to action and no sidebar. On Cranston Landscaping, this should lift quote submitted.
Single-column service page, 1 CTA on /services/landscape-design · shipped · +41%
Lead with a no-cost first step (inspection, assessment, trial week) instead of 'Contact us'. On Cranston Landscaping, this should lift quote submitted.
Free assessment or trial offer on the homepage · shipped · +28%