Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 157
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 23 minutes ago. Runs every hour.

Sent as a qualified lead

7 days ago

Accepted.

Microsoft AdsGrace Patel, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-10-01T10:26:44.823Z",
        "HashedEmailAddress": "cfcacb6b95...",
        "HashedPhoneNumber": "d55916af6f...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 157
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 23 minutes ago. Runs every hour.

Sent as a qualified lead

7 days ago

Accepted.

Microsoft AdsGrace Patel, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-10-01T10:26:44.823Z",
        "HashedEmailAddress": "cfcacb6b95...",
        "HashedPhoneNumber": "d55916af6f...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000000665653872 · QualifiedLead

Sent: 162
Rejected: 0
Retracted: 0

Can match qualified leads100%

31% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Microsoft Ads Sending

183591080 · Qualified lead (CRO Engine)

Sent: 152
Rejected: 10
Retracted: 0

Can match qualified leads100%

4% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Sent as a qualified lead

7 days ago

events_received: 1

MetaGrace Patel, lead from Sep 29, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790850404,
        "event_id": "ld-1nqmd9w-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "cfcacb6b95..."
          ],
          "ph": [
            "423b9125cb..."
          ],
          "fn": [
            "e010fd1ce1..."
          ],
          "ln": [
            "b26d28f46c..."
          ],
          "zp": [
            "252c1987b6..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "2fa48b55c4..."
          ],
          "fbc": "fb.1.1790550480844.IwAR7PKLQHg1c7R6gMcGhUf41uFA",
          "fbp": "fb.1.1790386343169.892060930",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a retraction of the spam lead

7 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 30, 2026Google click

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3454155007:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3454155007/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-10-01T10:11:28+00:00",
        "orderId": "af4a7d51-ac4a-4ad4-ab24-0000b34a839d"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Sent as a retraction of the spam lead

7 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 29, 2026

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3454155007:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3454155007/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-10-01T03:43:11+00:00",
        "orderId": "3c9ea465-399e-43a9-a379-0000389e9e19"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Sent as a qualified lead

7 days ago

events_received: 1

MetaAisha Garcia, lead from Sep 29, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790725391,
        "event_id": "ld-yf5rpq-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "6e75815698..."
          ],
          "ph": [
            "f137886657..."
          ],
          "fn": [
            "9e691cc3bf..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "0ae75a9b35..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "dde44d9e63..."
          ],
          "fbc": "fb.1.1790503480108.IwARavu_GxJMqr3cChsDtfkxtztG",
          "fbp": "fb.1.1790120591474.604623287",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsAisha Garcia, lead from Sep 29, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-yf5rpq-q",
        "eventTimestamp": "2026-09-29T23:43:11+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "6e75815698..."
            },
            {
              "phoneNumber": "37a08923aa..."
            },
            {
              "address": {
                "givenName": "9e691cc3bf...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T3H 6T2"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

7 days ago

Accepted.

Microsoft AdsAisha Garcia, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T23:43:11.474Z",
        "HashedEmailAddress": "6e75815698...",
        "HashedPhoneNumber": "37a08923aa...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsEthan Martin, lead from Sep 29, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-eycj9b-q",
        "eventTimestamp": "2026-09-29T19:25:55+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d060dc2471..."
            },
            {
              "phoneNumber": "da7007e9f4..."
            },
            {
              "address": {
                "givenName": "7b8bd6c0ab...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T3N 2K3"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

7 days ago

Accepted.

Microsoft AdsEthan Martin, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T19:25:55.125Z",
        "HashedEmailAddress": "d060dc2471...",
        "HashedPhoneNumber": "da7007e9f4...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

events_received: 1

MetaEthan Martin, lead from Sep 29, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790709955,
        "event_id": "ld-eycj9b-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "d060dc2471..."
          ],
          "ph": [
            "653d7588cc..."
          ],
          "fn": [
            "7b8bd6c0ab..."
          ],
          "ln": [
            "b6f8d434a8..."
          ],
          "zp": [
            "89bb1e08c8..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "8df5952e79..."
          ]
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Rejected: qualified lead

7 days ago

The Microsoft click ID was not found.

Microsoft AdsEthan Wilson, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T14:48:37.430Z",
        "HashedEmailAddress": "a62adfd044...",
        "HashedPhoneNumber": "06ce0761af...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

events_received: 1

MetaEthan Wilson, lead from Sep 29, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790693317,
        "event_id": "ld-108xt4p-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a62adfd044..."
          ],
          "ph": [
            "d0387a8be7..."
          ],
          "fn": [
            "7b8bd6c0ab..."
          ],
          "ln": [
            "919e680ee4..."
          ],
          "zp": [
            "004dd2f643..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "ce19ccfa10..."
          ],
          "fbp": "fb.1.1790088517430.88482263",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsEthan Wilson, lead from Sep 29, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-108xt4p-q",
        "eventTimestamp": "2026-09-29T14:48:37+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw9k6WWq-P_iD9vYnR_Gr4lis3"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a62adfd044..."
            },
            {
              "phoneNumber": "06ce0761af..."
            },
            {
              "address": {
                "givenName": "7b8bd6c0ab...",
                "familyName": "919e680ee4...",
                "regionCode": "CA",
                "postalCode": "T2T 4J6"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

7 days ago

events_received: 1

MetaDaniel Patel, lead from Sep 29, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790681583,
        "event_id": "ld-wr85jw-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "bf6711eef5..."
          ],
          "ph": [
            "b1b35ae16c..."
          ],
          "fn": [
            "bd3dae5fb9..."
          ],
          "ln": [
            "b26d28f46c..."
          ],
          "zp": [
            "0a092509be..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "2d34c4ccec..."
          ],
          "fbp": "fb.1.1790422383023.233781870",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

7 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsDaniel Patel, lead from Sep 29, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-wr85jw-q",
        "eventTimestamp": "2026-09-29T11:33:03+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwOSRXttq3oIskx7vdqGplNFDU"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bf6711eef5..."
            },
            {
              "phoneNumber": "71bfc9480a..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "b26d28f46c...",
                "regionCode": "CA",
                "postalCode": "T3A 8N4"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

7 days ago

Accepted.

Microsoft AdsDaniel Patel, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T11:33:03.023Z",
        "HashedEmailAddress": "bf6711eef5...",
        "HashedPhoneNumber": "71bfc9480a...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

Accepted.

Microsoft AdsJordan Roy, lead from Sep 29, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T08:38:20.287Z",
        "HashedEmailAddress": "5d7c0f9c9f...",
        "HashedPhoneNumber": "d761856bf8...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsJordan Roy, lead from Sep 29, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-zyy7fq-q",
        "eventTimestamp": "2026-09-29T08:38:20+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "5d7c0f9c9f..."
            },
            {
              "phoneNumber": "d761856bf8..."
            },
            {
              "address": {
                "givenName": "136c676576...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T2W 0E1"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

8 days ago

events_received: 1

MetaJordan Roy, lead from Sep 29, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790671100,
        "event_id": "ld-zyy7fq-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "5d7c0f9c9f..."
          ],
          "ph": [
            "9db06f639f..."
          ],
          "fn": [
            "136c676576..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "698eebd590..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "03cab75e80..."
          ],
          "fbp": "fb.1.1790584700287.430995649",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsSofia Dubois, lead from Sep 26, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1kguix-q",
        "eventTimestamp": "2026-09-30T04:09:24+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ec5dc9c56e..."
            },
            {
              "phoneNumber": "98f0551ba4..."
            },
            {
              "address": {
                "givenName": "86846e84f9...",
                "familyName": "ef94814c0b...",
                "regionCode": "CA",
                "postalCode": "T3W 7A4"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

8 days ago

events_received: 1

MetaSofia Dubois, lead from Sep 26, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790741364,
        "event_id": "ld-1kguix-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "ec5dc9c56e..."
          ],
          "ph": [
            "c21939dcac..."
          ],
          "fn": [
            "86846e84f9..."
          ],
          "ln": [
            "ef94814c0b..."
          ],
          "zp": [
            "f5c6b9961e..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "3bdf3cb043..."
          ],
          "fbp": "fb.1.1790404303573.871878077",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

Accepted.

Microsoft AdsSofia Dubois, lead from Sep 26, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-30T04:09:24.116Z",
        "HashedEmailAddress": "ec5dc9c56e...",
        "HashedPhoneNumber": "98f0551ba4...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsGrace Singh, lead from Sep 28, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-zoylqr-q",
        "eventTimestamp": "2026-09-29T02:28:03+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwv4phW6aX599SqFGhX7rVO8RK"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "581013aac5..."
            },
            {
              "phoneNumber": "ec97aeac73..."
            },
            {
              "address": {
                "givenName": "e010fd1ce1...",
                "familyName": "f4d25158cc...",
                "regionCode": "CA",
                "postalCode": "T2Y 5J1"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

8 days ago

The Microsoft click ID was not found.

Microsoft AdsGrace Singh, lead from Sep 28, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-29T02:28:03.144Z",
        "HashedEmailAddress": "581013aac5...",
        "HashedPhoneNumber": "ec97aeac73...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

8 days ago

events_received: 1

MetaGrace Singh, lead from Sep 28, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790648883,
        "event_id": "ld-zoylqr-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "581013aac5..."
          ],
          "ph": [
            "186c75b4aa..."
          ],
          "fn": [
            "e010fd1ce1..."
          ],
          "ln": [
            "f4d25158cc..."
          ],
          "zp": [
            "e29c380be4..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a1572f5af1..."
          ],
          "fbp": "fb.1.1790130483144.482133196",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending

Microsoft Ads Sending