Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead
5 hours ago
events_received: 1
MetaOmar Lee, lead from Oct 6, 2026Meta clickMeta browserEmailPhone

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead
5 hours ago
events_received: 1
MetaOmar Lee, lead from Oct 6, 2026Meta clickMeta browserEmailPhone

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000003412947218 · QualifiedLead

Sent: 116
Rejected: 0
Retracted: 0

Can match qualified leads100%

58% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$150 per qualified lead.

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791301638,
        "event_id": "ld-1sleat8-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "bc0e796b09..."
          ],
          "ph": [
            "38dee6f636..."
          ],
          "fn": [
            "21297e6e96..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "ffb5ede283..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "15c1ac8615..."
          ],
          "fbc": "fb.1.1791301638978.5715.IwARtmnEozAuDk389lT1Kjnd0M9C",
          "fbp": "fb.1.1791215238978.5715.453510728",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

5 hours ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsOmar Lee, lead from Oct 6, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1sleat8-q",
        "eventTimestamp": "2026-10-06T15:47:18+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bc0e796b09..."
            },
            {
              "phoneNumber": "4fbcd84292..."
            },
            {
              "address": {
                "givenName": "21297e6e96...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2S 0T6"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

2 days ago

events_received: 1

MetaCaleb Martin, lead from Oct 5, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791187081,
        "event_id": "ld-efc62k-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "285e5cca4a..."
          ],
          "ph": [
            "bfe6001673..."
          ],
          "fn": [
            "813a0c3c8e..."
          ],
          "ln": [
            "b6f8d434a8..."
          ],
          "zp": [
            "a206a91fee..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a62ecd0193..."
          ],
          "fbc": "fb.1.1790960143610.IwAROfO7_f7DgeZnDHgeAqaHO91D",
          "fbp": "fb.1.1790755081835.149641314",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

2 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsCaleb Martin, lead from Oct 5, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-efc62k-q",
        "eventTimestamp": "2026-10-05T07:58:01+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw_ibUYNdJyI063evWXv7eKfjF"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "285e5cca4a..."
            },
            {
              "phoneNumber": "db6bc9fa60..."
            },
            {
              "address": {
                "givenName": "813a0c3c8e...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T2L 1T0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

2 days ago

events_received: 1

MetaIsabel Hassan, lead from Oct 5, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791185263,
        "event_id": "ld-1rhfw1c-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "1c143027e5..."
          ],
          "ph": [
            "3c54145d3d..."
          ],
          "fn": [
            "eb5094069f..."
          ],
          "ln": [
            "1677157879..."
          ],
          "zp": [
            "a05ad5c840..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "7e4a262d8b..."
          ],
          "fbc": "fb.1.1791026701968.IwARwA0Yspyr3hqGuk0POTIp7UZE",
          "fbp": "fb.1.1790753263468.825181683",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Rejected: qualified lead

2 days ago

The click ID could not be decoded.

Google AdsIsabel Hassan, lead from Oct 5, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1rhfw1c-q",
        "eventTimestamp": "2026-10-05T07:27:43+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw58TpC1S5IU3hWDqbRmZVkL7y"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "1c143027e5..."
            },
            {
              "phoneNumber": "1b72d17278..."
            },
            {
              "address": {
                "givenName": "eb5094069f...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T2X 3E2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

2 days ago

events_received: 1

MetaZoe Patel, lead from Oct 4, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791157979,
        "event_id": "ld-wb7n15-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "70dfada4a7..."
          ],
          "ph": [
            "b7c56e2c70..."
          ],
          "fn": [
            "9d017e2681..."
          ],
          "ln": [
            "b26d28f46c..."
          ],
          "zp": [
            "29da738129..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "1786043b75..."
          ],
          "fbc": "fb.1.1791157979296.7493.IwARZKofkg7Hdz1gIKc9kAIBxLNo",
          "fbp": "fb.1.1791071579296.7493.953894342",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

2 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Patel, lead from Oct 4, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-wb7n15-q",
        "eventTimestamp": "2026-10-04T23:52:59+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "70dfada4a7..."
            },
            {
              "phoneNumber": "3fa283b576..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "b26d28f46c...",
                "regionCode": "CA",
                "postalCode": "T2Y 4N1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

3 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsGrace Wilson, lead from Oct 1, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1t5gnp5-q",
        "eventTimestamp": "2026-10-05T01:49:22+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "91c4a01d29..."
            },
            {
              "phoneNumber": "3b2bd9be47..."
            },
            {
              "address": {
                "givenName": "e010fd1ce1...",
                "familyName": "919e680ee4...",
                "regionCode": "CA",
                "postalCode": "T3A 8M2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

3 days ago

events_received: 1

MetaGrace Wilson, lead from Oct 1, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791164962,
        "event_id": "ld-1t5gnp5-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "91c4a01d29..."
          ],
          "ph": [
            "410f7e46ea..."
          ],
          "fn": [
            "e010fd1ce1..."
          ],
          "ln": [
            "919e680ee4..."
          ],
          "zp": [
            "27e097bf12..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "5c5d73e9f4..."
          ],
          "fbp": "fb.1.1790462324692.189669188",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

3 days ago

events_received: 1

MetaWei Roy, lead from Oct 3, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791068887,
        "event_id": "ld-1tpfv33-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "679124340f..."
          ],
          "ph": [
            "c1aca131e4..."
          ],
          "fn": [
            "1ed2b38c11..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "524b6b3b07..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a951271612..."
          ],
          "fbp": "fb.1.1790913367958.656354193",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

3 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsWei Roy, lead from Oct 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1tpfv33-q",
        "eventTimestamp": "2026-10-03T23:08:07+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "679124340f..."
            },
            {
              "phoneNumber": "dcda1a171d..."
            },
            {
              "address": {
                "givenName": "1ed2b38c11...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T2X 5G6"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

3 days ago

events_received: 1

MetaDaniel Garcia, lead from Oct 3, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791046812,
        "event_id": "ld-sc94kz-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a8e07e179f..."
          ],
          "ph": [
            "bfe6001673..."
          ],
          "fn": [
            "bd3dae5fb9..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "770add0e24..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "259bc2b542..."
          ],
          "fbc": "fb.1.1791046510937.IwARdbrIPtY-fgeMEec8vaU5CpsR",
          "fbp": "fb.1.1790960412936.535.967155205",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

3 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsDaniel Garcia, lead from Oct 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-sc94kz-q",
        "eventTimestamp": "2026-10-03T17:00:12+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a8e07e179f..."
            },
            {
              "phoneNumber": "db6bc9fa60..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T2R 2M3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaJordan Kowalski, lead from Oct 3, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791010700,
        "event_id": "ld-1u9f2h1-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "20d515a216..."
          ],
          "ph": [
            "19768ca46b..."
          ],
          "fn": [
            "136c676576..."
          ],
          "ln": [
            "a377e09c55..."
          ],
          "zp": [
            "2d345143db..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a5af9fd79c..."
          ],
          "fbc": "fb.1.1791010546203.IwARqyTiS5bQocOO-0Jly0dCgntq",
          "fbp": "fb.1.1790751500203.804794783",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Rejected: qualified lead

4 days ago

The click is older than this conversion action's click-through window.

Google AdsJordan Kowalski, lead from Oct 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1u9f2h1-q",
        "eventTimestamp": "2026-10-03T06:58:20+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "20d515a216..."
            },
            {
              "phoneNumber": "a339934f81..."
            },
            {
              "address": {
                "givenName": "136c676576...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2S 4N3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaLucas Chen, lead from Oct 3, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1791008881,
        "event_id": "ld-11jw0p-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "ad2111888b..."
          ],
          "ph": [
            "620d393295..."
          ],
          "fn": [
            "7cadab457a..."
          ],
          "ln": [
            "3abd72ec63..."
          ],
          "zp": [
            "7396b11f10..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "adf4d0ce49..."
          ],
          "fbc": "fb.1.1790954413736.IwAR4Njesyi2iObniQc77fAG4Jy1",
          "fbp": "fb.1.1790922481835.7144.203225887",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

4 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsLucas Chen, lead from Oct 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-11jw0p-q",
        "eventTimestamp": "2026-10-03T06:28:01+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ad2111888b..."
            },
            {
              "phoneNumber": "00c500e979..."
            },
            {
              "address": {
                "givenName": "7cadab457a...",
                "familyName": "3abd72ec63...",
                "regionCode": "CA",
                "postalCode": "T2Z 3R0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsEthan MacLeod, lead from Oct 2, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-7l2xs-q",
        "eventTimestamp": "2026-10-02T23:23:44+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "53269179a2..."
            },
            {
              "phoneNumber": "98f0551ba4..."
            },
            {
              "address": {
                "givenName": "7b8bd6c0ab...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T2K 5M2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaLucas Martin, lead from Oct 2, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790981606,
        "event_id": "ld-1sbhum8-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "bb192f18bc..."
          ],
          "ph": [
            "4c57c0ca86..."
          ],
          "fn": [
            "7cadab457a..."
          ],
          "ln": [
            "b6f8d434a8..."
          ],
          "zp": [
            "b18d271629..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "6a8225070d..."
          ],
          "fbc": "fb.1.1790804445475.IwARmJOPmM0CmKaqQjiGarLbFuFf",
          "fbp": "fb.1.1790722406325.977756921",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaEthan MacLeod, lead from Oct 2, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790983424,
        "event_id": "ld-7l2xs-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "53269179a2..."
          ],
          "ph": [
            "c21939dcac..."
          ],
          "fn": [
            "7b8bd6c0ab..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "f57c885415..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "c09f7ef73d..."
          ],
          "fbp": "fb.1.1790983071693.511987789",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

4 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsLucas Martin, lead from Oct 2, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1sbhum8-q",
        "eventTimestamp": "2026-10-02T22:53:26+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bb192f18bc..."
            },
            {
              "phoneNumber": "26b5ed72da..."
            },
            {
              "address": {
                "givenName": "7cadab457a...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T3T 7L3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsTyler Chen, lead from Oct 2, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-ovrjz-q",
        "eventTimestamp": "2026-10-02T22:25:56+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "93b50ae0bc..."
            },
            {
              "phoneNumber": "509ebfda71..."
            },
            {
              "address": {
                "givenName": "b258f86148...",
                "familyName": "3abd72ec63...",
                "regionCode": "CA",
                "postalCode": "T2Z 7N1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaTyler Chen, lead from Oct 2, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790979956,
        "event_id": "ld-ovrjz-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "93b50ae0bc..."
          ],
          "ph": [
            "36b3fa60c7..."
          ],
          "fn": [
            "b258f86148..."
          ],
          "ln": [
            "3abd72ec63..."
          ],
          "zp": [
            "8b48e69454..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "c5f68599fb..."
          ],
          "fbp": "fb.1.1790979832557.335568996",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

4 days ago

events_received: 1

MetaJordan Campbell, lead from Oct 2, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1790952512,
        "event_id": "ld-1slhgb7-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "d94ceb9a2d..."
          ],
          "ph": [
            "d0387a8be7..."
          ],
          "fn": [
            "136c676576..."
          ],
          "ln": [
            "a0e97f685e..."
          ],
          "zp": [
            "c96080f013..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "4899bd0a7f..."
          ],
          "fbp": "fb.1.1790952226448.117123507",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending