Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 157
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 28 minutes ago. Runs every hour.

Rejected: qualified lead

5 days ago

The click is older than this conversion action's click-through window.

Google AdsGrace Hassan, lead from Sep 29, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-12qu8dg-q",
        "eventTimestamp": "2026-10-02T18:31:28+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwurzQkmZ7LB1WqBRbVFvP8LxE"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "4e09b537f2..."
            },
            {
              "phoneNumber": "e2cc99a71b..."
            },
            {
              "address": {
                "givenName": "e010fd1ce1...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T3A 1R7"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 157
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 28 minutes ago. Runs every hour.

Rejected: qualified lead

5 days ago

The click is older than this conversion action's click-through window.

Google AdsGrace Hassan, lead from Sep 29, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-12qu8dg-q",
        "eventTimestamp": "2026-10-02T18:31:28+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwurzQkmZ7LB1WqBRbVFvP8LxE"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "4e09b537f2..."
            },
            {
              "phoneNumber": "e2cc99a71b..."
            },
            {
              "address": {
                "givenName": "e010fd1ce1...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T3A 1R7"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000000665653872 · QualifiedLead

Sent: 162
Rejected: 0
Retracted: 0

Can match qualified leads100%

31% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Microsoft Ads Sending

183591080 · Qualified lead (CRO Engine)

Sent: 152
Rejected: 10
Retracted: 0

Can match qualified leads100%

4% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Rejected: qualified lead

10 days ago

The click ID could not be decoded.

Google AdsKenji Patel, lead from Sep 26, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-qi1g0-q",
        "eventTimestamp": "2026-09-26T23:07:54+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwcFTfjtOfpnF4k2xmJQCz1ZRF"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "fafc613f8e..."
            },
            {
              "phoneNumber": "9885c6e065..."
            },
            {
              "address": {
                "givenName": "57f62077f2...",
                "familyName": "b26d28f46c...",
                "regionCode": "CA",
                "postalCode": "T2Y 0N8"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

22 days ago

The click is older than this conversion action's click-through window.

Google AdsHannah Kowalski, lead from Sep 15, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1dvyigj-q",
        "eventTimestamp": "2026-09-15T07:08:52+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d8765ee35e..."
            },
            {
              "phoneNumber": "d761856bf8..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2K 1L5"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

23 days ago

The click is older than this conversion action's click-through window.

Google AdsNadia Kowalski, lead from Sep 14, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-qwtgw1-q",
        "eventTimestamp": "2026-09-14T06:50:23+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwFb60Z3HFTbDImZVQlbpu6fsy"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "43f584c3bb..."
            },
            {
              "phoneNumber": "d99029e445..."
            },
            {
              "address": {
                "givenName": "dbaf86dd80...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2S 1T7"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

27 days ago

The click is older than this conversion action's click-through window.

Google AdsGrace Garcia, lead from Sep 9, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1ynapv6-q",
        "eventTimestamp": "2026-09-09T09:40:12+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwxVxSNJ8L88mIk_bo5dTEI9zS"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "26d00bacb7..."
            },
            {
              "phoneNumber": "1b72d17278..."
            },
            {
              "address": {
                "givenName": "e010fd1ce1...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T2N 7P6"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

34 days ago

The click ID could not be decoded.

Google AdsMaya Campbell, lead from Sep 2, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1m4s98h-q",
        "eventTimestamp": "2026-09-02T11:39:53+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwFWQnKHilJn1_Q6RlewSWXrGP"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "268550ed03..."
            },
            {
              "phoneNumber": "ec97aeac73..."
            },
            {
              "address": {
                "givenName": "a95db5b0ac...",
                "familyName": "a0e97f685e...",
                "regionCode": "CA",
                "postalCode": "T3T 3K3"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

35 days ago

The click is older than this conversion action's click-through window.

Google AdsArjun Ahmed, lead from Sep 2, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1kbnfd0-q",
        "eventTimestamp": "2026-09-02T06:34:38+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "19913f226f..."
            },
            {
              "phoneNumber": "f574054813..."
            },
            {
              "address": {
                "givenName": "fa4f7155e1...",
                "familyName": "9af2921d3f...",
                "regionCode": "CA",
                "postalCode": "T3G 2H2"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

38 days ago

The click is older than this conversion action's click-through window.

Google AdsTyler Singh, lead from Aug 15, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-2dwdtu-q",
        "eventTimestamp": "2026-08-16T00:53:03+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwaekjjCT_FqJFCIgrFKlrpvg4"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ff05f84d47..."
            },
            {
              "phoneNumber": "5c6d881e2d..."
            },
            {
              "address": {
                "givenName": "b258f86148...",
                "familyName": "f4d25158cc...",
                "regionCode": "CA",
                "postalCode": "T2C 7B0"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead (check mode, nothing counted)

41 days ago

Check failed: the conversion action was created under 6 hours ago.

Google AdsZoe Brown, lead from Aug 25, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-3huslq-q",
        "eventTimestamp": "2026-08-28T04:08:48+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "8e593173a4..."
            },
            {
              "phoneNumber": "8579c852d9..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "5eb67f9f84...",
                "regionCode": "CA",
                "postalCode": "T3K 0G8"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": true
  }
}

Rejected: qualified lead (check mode, nothing counted)

42 days ago

Check failed: the conversion action was created under 6 hours ago.

Google AdsAva Lee, lead from Aug 25, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1x9uohy-q",
        "eventTimestamp": "2026-08-26T02:48:07+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwKgGnUGFn-XGglWls0_w76x0d"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2648400821..."
            },
            {
              "phoneNumber": "fd89f0ae83..."
            },
            {
              "address": {
                "givenName": "bf446ea381...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2C 8H2"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": true
  }
}

Rejected: qualified lead (check mode, nothing counted)

43 days ago

Check failed: the conversion action was created under 6 hours ago.

Google AdsChloe Martin, lead from Aug 24, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-r6t2l0-q",
        "eventTimestamp": "2026-08-25T03:34:20+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw_Z_gwCxVeoelUckpu-jtmI5G"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "fa88154a31..."
            },
            {
              "phoneNumber": "4fbcd84292..."
            },
            {
              "address": {
                "givenName": "ec5c41c127...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T3P 5K6"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": true
  }
}

Rejected: qualified lead (check mode, nothing counted)

44 days ago

Check failed: the conversion action was created under 6 hours ago.

Google AdsHannah Roy, lead from Aug 23, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1j7lv35-q",
        "eventTimestamp": "2026-08-24T03:07:45+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ecfca576f2..."
            },
            {
              "phoneNumber": "06ce0761af..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T3B 1A4"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": true
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending

Microsoft Ads Sending