Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 156
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead

18 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Okafor, lead from Sep 18, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-sutu8t-q",
        "eventTimestamp": "2026-09-19T01:03:24+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d2e6d4f7a6..."
            },
            {
              "phoneNumber": "8f04f7ed19..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T3E 6B0"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

96% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

345-415-5007 · Qualified lead (CRO Engine)

Sent: 156
Rejected: 5
Retracted: 26

Can match qualified leads100%

Every platform Google Ads Meta Microsoft Ads

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead

18 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Okafor, lead from Sep 18, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-sutu8t-q",
        "eventTimestamp": "2026-09-19T01:03:24+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d2e6d4f7a6..."
            },
            {
              "phoneNumber": "8f04f7ed19..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T3E 6B0"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000000665653872 · QualifiedLead

Sent: 161
Rejected: 0
Retracted: 0

Can match qualified leads100%

30% on an ad click, the rest on hashed contact details

Live since Aug 31, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Microsoft Ads Sending

183591080 · Qualified lead (CRO Engine)

Sent: 152
Rejected: 10
Retracted: 0

Can match qualified leads100%

4% on an ad click, the rest on hashed contact details

Live since Aug 31, 2026, turned on by Brad Williamson. CA$420 per qualified lead.

Sent as a qualified lead

18 days ago

Accepted.

Microsoft AdsZoe Okafor, lead from Sep 18, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-19T01:03:24.810Z",
        "HashedEmailAddress": "d2e6d4f7a6...",
        "HashedPhoneNumber": "8f04f7ed19...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

18 days ago

events_received: 1

MetaZoe Okafor, lead from Sep 18, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789779804,
        "event_id": "ld-sutu8t-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "d2e6d4f7a6..."
          ],
          "ph": [
            "36d8f7feca..."
          ],
          "fn": [
            "9d017e2681..."
          ],
          "ln": [
            "80e4d16170..."
          ],
          "zp": [
            "07ac4cca41..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "457dfe36db..."
          ],
          "fbc": "fb.1.1789598218035.IwARcQMfQWCAssOHfNXOSfGSpqOh",
          "fbp": "fb.1.1789434204810.331164345",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted.

Microsoft AdsKenji Kowalski, lead from Sep 18, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-18T18:21:00.588Z",
        "HashedEmailAddress": "516124a04c...",
        "HashedPhoneNumber": "06ce0761af...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsKenji Kowalski, lead from Sep 18, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1ht2q0o-q",
        "eventTimestamp": "2026-09-18T18:21:00+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwc3H23VRUbzSWwNPHS5JiHSqX"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "516124a04c..."
            },
            {
              "phoneNumber": "06ce0761af..."
            },
            {
              "address": {
                "givenName": "57f62077f2...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2J 0S3"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaKenji Kowalski, lead from Sep 18, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789755660,
        "event_id": "ld-1ht2q0o-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "516124a04c..."
          ],
          "ph": [
            "d0387a8be7..."
          ],
          "fn": [
            "57f62077f2..."
          ],
          "ln": [
            "a377e09c55..."
          ],
          "zp": [
            "2b805b5085..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "e7976f4af7..."
          ],
          "fbp": "fb.1.1789323660588.871745693",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsMaya Brown, lead from Sep 18, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1ndvl1o-q",
        "eventTimestamp": "2026-09-18T17:28:17+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwk1bYwkRcFQD_tm2wtaU6JgS8"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "e886d00550..."
            },
            {
              "phoneNumber": "4eea678853..."
            },
            {
              "address": {
                "givenName": "a95db5b0ac...",
                "familyName": "5eb67f9f84...",
                "regionCode": "CA",
                "postalCode": "T3W 0T0"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaMaya Brown, lead from Sep 18, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789752497,
        "event_id": "ld-1ndvl1o-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "e886d00550..."
          ],
          "ph": [
            "68b62826b1..."
          ],
          "fn": [
            "a95db5b0ac..."
          ],
          "ln": [
            "5eb67f9f84..."
          ],
          "zp": [
            "5229071bec..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "15ee42bc3c..."
          ],
          "fbc": "fb.1.1789752059736.IwARtAk6QArlYPZepKlsy0t109GR",
          "fbp": "fb.1.1789234097735.527141793",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted.

Microsoft AdsMaya Brown, lead from Sep 18, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-18T17:28:17.735Z",
        "HashedEmailAddress": "e886d00550...",
        "HashedPhoneNumber": "4eea678853...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a retraction of the spam lead

19 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 18, 2026Google click

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3454155007:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3454155007/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-09-19T12:57:51+00:00",
        "orderId": "30dd17bf-31dd-432d-a2bd-00002cdd1173"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsLiam Fraser, lead from Sep 17, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-17T17:08:16.481Z",
        "HashedEmailAddress": "ec7a32f12e...",
        "HashedPhoneNumber": "abfeaf9b11...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsLiam Fraser, lead from Sep 17, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-igrwn4-q",
        "eventTimestamp": "2026-09-17T17:08:16+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwixvIxtr4mCPxFO8pi1AhvOgo"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ec7a32f12e..."
            },
            {
              "phoneNumber": "abfeaf9b11..."
            },
            {
              "address": {
                "givenName": "f73137d930...",
                "familyName": "f44b7e3047...",
                "regionCode": "CA",
                "postalCode": "T2E 3J2"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsLiam Garcia, lead from Sep 17, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-17T17:11:55.355Z",
        "HashedEmailAddress": "0381d235db...",
        "HashedPhoneNumber": "509ebfda71...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaLiam Fraser, lead from Sep 17, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789664896,
        "event_id": "ld-igrwn4-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "ec7a32f12e..."
          ],
          "ph": [
            "a1f6f8211c..."
          ],
          "fn": [
            "f73137d930..."
          ],
          "ln": [
            "f44b7e3047..."
          ],
          "zp": [
            "aee90db339..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "071e30a997..."
          ],
          "fbp": "fb.1.1789509376481.828110689",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaLiam Garcia, lead from Sep 17, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789665115,
        "event_id": "ld-1kb2are-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "0381d235db..."
          ],
          "ph": [
            "36b3fa60c7..."
          ],
          "fn": [
            "f73137d930..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "896f6f163d..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "9f84a8cba3..."
          ]
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsLiam Garcia, lead from Sep 17, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1kb2are-q",
        "eventTimestamp": "2026-09-17T17:11:55+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw1YbukB8KM4qa7mYcZaWU69h_"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "0381d235db..."
            },
            {
              "phoneNumber": "509ebfda71..."
            },
            {
              "address": {
                "givenName": "f73137d930...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T3B 5K6"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsEthan Lee, lead from Sep 17, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-17T16:08:50.662Z",
        "HashedEmailAddress": "d7a13b1344...",
        "HashedPhoneNumber": "90ad6316b1...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaEthan Lee, lead from Sep 17, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789661330,
        "event_id": "ld-jechct-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "d7a13b1344..."
          ],
          "ph": [
            "451be27c52..."
          ],
          "fn": [
            "7b8bd6c0ab..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "d07028966c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a8fca791a0..."
          ],
          "fbc": "fb.1.1789661111662.IwARjxypw835sCh678dEMD2_eT_v",
          "fbp": "fb.1.1789402130662.550219920",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsEthan Lee, lead from Sep 17, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-jechct-q",
        "eventTimestamp": "2026-09-17T16:08:50+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d7a13b1344..."
            },
            {
              "phoneNumber": "90ad6316b1..."
            },
            {
              "address": {
                "givenName": "7b8bd6c0ab...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T3J 7E2"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsEthan Dubois, lead from Sep 14, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3454155007"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-fiew58-q",
        "eventTimestamp": "2026-09-18T05:07:31+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwxyjdpjQjy7B8U02hA6tq-2Cv"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "7dde358856..."
            },
            {
              "phoneNumber": "8579c852d9..."
            },
            {
              "address": {
                "givenName": "7b8bd6c0ab...",
                "familyName": "ef94814c0b...",
                "regionCode": "CA",
                "postalCode": "T2K 5C4"
              }
            }
          ]
        },
        "conversionValue": 420,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaEthan Dubois, lead from Sep 14, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789708051,
        "event_id": "ld-fiew58-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "7dde358856..."
          ],
          "ph": [
            "f7cb0ae4f2..."
          ],
          "fn": [
            "7b8bd6c0ab..."
          ],
          "ln": [
            "ef94814c0b..."
          ],
          "zp": [
            "b6f7e87604..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a5d7fed003..."
          ],
          "fbp": "fb.1.1789388644637.415975530",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsEthan Dubois, lead from Sep 14, 2026EmailPhone

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-18T05:07:31.428Z",
        "HashedEmailAddress": "7dde358856...",
        "HashedPhoneNumber": "8579c852d9...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsGrace Thompson, lead from Sep 16, 2026EmailPhone

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-16T23:23:21.692Z",
        "HashedEmailAddress": "1659ab4570...",
        "HashedPhoneNumber": "37a08923aa...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaGrace Thompson, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000000665653872/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789601001,
        "event_id": "ld-1lf3v19-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "1659ab4570..."
          ],
          "ph": [
            "f137886657..."
          ],
          "fn": [
            "e010fd1ce1..."
          ],
          "ln": [
            "265ce76730..."
          ],
          "zp": [
            "bf70b743f3..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "cb27c76757..."
          ],
          "fbc": "fb.1.1789474063192.IwAR_deLqy9DjqSJHhCEgDCScVw8",
          "fbp": "fb.1.1789255401692.768061410",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 420,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted.

Microsoft AdsOwen Chen, lead from Sep 15, 2026Microsoft clickEmailPhone

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Microsoft Ads API",
  "method": "POST",
  "url": "https://campaign.api.bingads.microsoft.com/CampaignManagement/v13/OfflineConversions/Apply",
  "body": {
    "OfflineConversions": [
      {
        "ConversionName": "Qualified lead (CRO Engine)",
        "ConversionTime": "2026-09-17T23:18:56.694Z",
        "MicrosoftClickId": "4zrugdlsp8e7ehfipvmmtabvn9ccaons",
        "HashedEmailAddress": "36b9890f67...",
        "HashedPhoneNumber": "0dffe0c5e6...",
        "ConversionValue": 420,
        "ConversionCurrencyCode": "CAD"
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending

Microsoft Ads Sending