Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 9 minutes ago. Runs every hour.

Sent as a qualified lead

27 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsDaniel Hassan, lead from Sep 7, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-sxljhv-q",
        "eventTimestamp": "2026-09-11T14:06:51+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwNbU-K2c-GUhIGTIT2D5B-5HW"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "5ea9f2959f..."
            },
            {
              "phoneNumber": "26b5ed72da..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T2B 6S5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 9 minutes ago. Runs every hour.

Sent as a qualified lead

27 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsDaniel Hassan, lead from Sep 7, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-sxljhv-q",
        "eventTimestamp": "2026-09-11T14:06:51+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwNbU-K2c-GUhIGTIT2D5B-5HW"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "5ea9f2959f..."
            },
            {
              "phoneNumber": "26b5ed72da..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T2B 6S5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000003412947218 · QualifiedLead

Sent: 116
Rejected: 0
Retracted: 0

Can match qualified leads100%

58% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$150 per qualified lead.

Sent as a qualified lead

27 days ago

events_received: 1

MetaDaniel Hassan, lead from Sep 7, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789135611,
        "event_id": "ld-sxljhv-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "5ea9f2959f..."
          ],
          "ph": [
            "4c57c0ca86..."
          ],
          "fn": [
            "bd3dae5fb9..."
          ],
          "ln": [
            "1677157879..."
          ],
          "zp": [
            "8fc39595a9..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "bbec668f15..."
          ],
          "fbp": "fb.1.1788742111345.62174300",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsRyan Brown, lead from Sep 10, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-xpbyhy-q",
        "eventTimestamp": "2026-09-10T08:06:03+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2d2f173352..."
            },
            {
              "phoneNumber": "0dffe0c5e6..."
            },
            {
              "address": {
                "givenName": "e0e3a2b647...",
                "familyName": "5eb67f9f84...",
                "regionCode": "CA",
                "postalCode": "T2J 3B2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaRyan Brown, lead from Sep 10, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789027563,
        "event_id": "ld-xpbyhy-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "2d2f173352..."
          ],
          "ph": [
            "89bf01c4ff..."
          ],
          "fn": [
            "e0e3a2b647..."
          ],
          "ln": [
            "5eb67f9f84..."
          ],
          "zp": [
            "cfbc570bd3..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "10f5aff25d..."
          ],
          "fbp": "fb.1.1789027229708.202302798",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsIsabel MacLeod, lead from Sep 10, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-585d0u-q",
        "eventTimestamp": "2026-09-10T07:51:53+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwCgiLDCuNvbTsxrfPYte06W2D"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "b0d609de98..."
            },
            {
              "phoneNumber": "f988ff1eff..."
            },
            {
              "address": {
                "givenName": "eb5094069f...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T3Y 7T3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaIsabel MacLeod, lead from Sep 10, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789026713,
        "event_id": "ld-585d0u-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "b0d609de98..."
          ],
          "ph": [
            "fe49fa9ae2..."
          ],
          "fn": [
            "eb5094069f..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "069dbe3cae..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "7536885408..."
          ],
          "fbp": "fb.1.1788681113386.346959171",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaLucas Martin, lead from Sep 9, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788996000,
        "event_id": "ld-1sr0tw-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "ef52072866..."
          ],
          "ph": [
            "34c603a35f..."
          ],
          "fn": [
            "7cadab457a..."
          ],
          "ln": [
            "b6f8d434a8..."
          ],
          "zp": [
            "7170d55e0d..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "f3ef8f9dae..."
          ],
          "fbc": "fb.1.1788996000974.191.IwAR-Thbrb-edKlCVGohK1W82gHk",
          "fbp": "fb.1.1788909600974.191.97791149",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsLucas Martin, lead from Sep 9, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1sr0tw-q",
        "eventTimestamp": "2026-09-09T23:20:00+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjw9HDuDXGlZ0-ayyWHoSOk7i0R"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "ef52072866..."
            },
            {
              "phoneNumber": "5c6d881e2d..."
            },
            {
              "address": {
                "givenName": "7cadab457a...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T2P 8R2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaMateo Lee, lead from Sep 9, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788983737,
        "event_id": "ld-xzbk6x-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "5656aa1f6c..."
          ],
          "ph": [
            "fe49fa9ae2..."
          ],
          "fn": [
            "34ddf679b4..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "7f056016fb..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "2fa9f9d06b..."
          ]
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsMateo Lee, lead from Sep 9, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-xzbk6x-q",
        "eventTimestamp": "2026-09-09T19:55:37+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "5656aa1f6c..."
            },
            {
              "phoneNumber": "f988ff1eff..."
            },
            {
              "address": {
                "givenName": "34ddf679b4...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2G 8C4"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsChloe Morin, lead from Sep 9, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-4o65mw-q",
        "eventTimestamp": "2026-09-09T17:43:19+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwZMcWw7WIAVOPBdWe4Pt5E0Hq"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "23f776cdc0..."
            },
            {
              "phoneNumber": "f513b1afaa..."
            },
            {
              "address": {
                "givenName": "ec5c41c127...",
                "familyName": "0230613538...",
                "regionCode": "CA",
                "postalCode": "T3G 7C5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaChloe Morin, lead from Sep 9, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788975799,
        "event_id": "ld-4o65mw-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "23f776cdc0..."
          ],
          "ph": [
            "f15d41217c..."
          ],
          "fn": [
            "ec5c41c127..."
          ],
          "ln": [
            "0230613538..."
          ],
          "zp": [
            "7a4f58f09c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "e41451f6a2..."
          ],
          "fbp": "fb.1.1788975596100.539298758",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

27 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsOwen Roy, lead from Sep 9, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1wrzrtd-q",
        "eventTimestamp": "2026-09-09T17:13:00+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "6ad0073993..."
            },
            {
              "phoneNumber": "8a6ae9990b..."
            },
            {
              "address": {
                "givenName": "b8746e3fc5...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T2R 2J3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

27 days ago

events_received: 1

MetaOwen Roy, lead from Sep 9, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788973980,
        "event_id": "ld-1wrzrtd-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "6ad0073993..."
          ],
          "ph": [
            "58dd5c12ae..."
          ],
          "fn": [
            "b8746e3fc5..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "c658e33c78..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "558181b82e..."
          ],
          "fbc": "fb.1.1788973732733.IwARGvBZ8EG-zOBlNhKFGR2yRx_d",
          "fbp": "fb.1.1788887580732.9387.213809798",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

28 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsCaleb Martin, lead from Sep 8, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-6c3rsq-q",
        "eventTimestamp": "2026-09-09T03:34:44+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "930c58da12..."
            },
            {
              "phoneNumber": "1b356fc61f..."
            },
            {
              "address": {
                "givenName": "813a0c3c8e...",
                "familyName": "b6f8d434a8...",
                "regionCode": "CA",
                "postalCode": "T2R 8N5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

28 days ago

events_received: 1

MetaCaleb Martin, lead from Sep 8, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788924884,
        "event_id": "ld-6c3rsq-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "930c58da12..."
          ],
          "ph": [
            "5dcaaa0811..."
          ],
          "fn": [
            "813a0c3c8e..."
          ],
          "ln": [
            "b6f8d434a8..."
          ],
          "zp": [
            "535b354c87..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "727589fdfe..."
          ],
          "fbp": "fb.1.1788924495815.119787165",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

28 days ago

events_received: 1

MetaDaniel Singh, lead from Sep 8, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788915792,
        "event_id": "ld-1w80kff-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "bb6bccb0c1..."
          ],
          "ph": [
            "58dd5c12ae..."
          ],
          "fn": [
            "bd3dae5fb9..."
          ],
          "ln": [
            "f4d25158cc..."
          ],
          "zp": [
            "8a006608a2..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d46e6632d8..."
          ],
          "fbc": "fb.1.1788915367978.IwARxuyrYPZl0bLE4JMVk6y8PO83",
          "fbp": "fb.1.1788829392977.8367.182890322",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

28 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsDaniel Singh, lead from Sep 8, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1w80kff-q",
        "eventTimestamp": "2026-09-09T01:03:12+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bb6bccb0c1..."
            },
            {
              "phoneNumber": "8a6ae9990b..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "f4d25158cc...",
                "regionCode": "CA",
                "postalCode": "T3N 6P0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

28 days ago

events_received: 1

MetaRyan Nguyen, lead from Sep 8, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788886699,
        "event_id": "ld-1vy0yqg-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "0fbbc4a8bc..."
          ],
          "ph": [
            "7a90df2033..."
          ],
          "fn": [
            "e0e3a2b647..."
          ],
          "ln": [
            "04db248bd1..."
          ],
          "zp": [
            "507cc06e96..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "75b85296ab..."
          ],
          "fbp": "fb.1.1788886576100.224607978",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

28 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsRyan Nguyen, lead from Sep 8, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1vy0yqg-q",
        "eventTimestamp": "2026-09-08T16:58:19+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwUo4GE5lnxaS4OoeYd49jL9vl"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "0fbbc4a8bc..."
            },
            {
              "phoneNumber": "0165b97860..."
            },
            {
              "address": {
                "givenName": "e0e3a2b647...",
                "familyName": "04db248bd1...",
                "regionCode": "CA",
                "postalCode": "T3H 7P2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

29 days ago

events_received: 1

MetaFatima Fraser, lead from Sep 5, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788940704,
        "event_id": "ld-vphkfl-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "82e68854d1..."
          ],
          "ph": [
            "cfda78b383..."
          ],
          "fn": [
            "10c932ece8..."
          ],
          "ln": [
            "f44b7e3047..."
          ],
          "zp": [
            "98037e52dc..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d0ad9cb73c..."
          ],
          "fbp": "fb.1.1788653645080.85329080",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

29 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsFatima Fraser, lead from Sep 5, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-vphkfl-q",
        "eventTimestamp": "2026-09-09T07:58:24+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "82e68854d1..."
            },
            {
              "phoneNumber": "80cc802472..."
            },
            {
              "address": {
                "givenName": "10c932ece8...",
                "familyName": "f44b7e3047...",
                "regionCode": "CA",
                "postalCode": "T2L 3R4"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

29 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsCaleb Kowalski, lead from Sep 7, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1jt2ct1-q",
        "eventTimestamp": "2026-09-07T23:17:36+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "5364643baa..."
            },
            {
              "phoneNumber": "0dffe0c5e6..."
            },
            {
              "address": {
                "givenName": "813a0c3c8e...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2R 6R2"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

29 days ago

events_received: 1

MetaCaleb Kowalski, lead from Sep 7, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788823056,
        "event_id": "ld-1jt2ct1-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "5364643baa..."
          ],
          "ph": [
            "89bf01c4ff..."
          ],
          "fn": [
            "813a0c3c8e..."
          ],
          "ln": [
            "a377e09c55..."
          ],
          "zp": [
            "22566e39c7..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "9596904d9b..."
          ],
          "fbp": "fb.1.1788822981243.12437408",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

30 days ago

events_received: 1

MetaChloe Campbell, lead from Sep 7, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788866955,
        "event_id": "ld-wtfz7h-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "6344b9ac9c..."
          ],
          "ph": [
            "dd408b9552..."
          ],
          "fn": [
            "ec5c41c127..."
          ],
          "ln": [
            "a0e97f685e..."
          ],
          "zp": [
            "9935aa893c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "802eca5993..."
          ],
          "fbp": "fb.1.1788251923590.225660805",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending