Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead
20 days ago
events_received: 1
MetaOmar Thompson, lead from Sep 16, 2026Meta browserEmailPhoneName

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 1 hour ago. Runs every hour.

Sent as a qualified lead
20 days ago
events_received: 1
MetaOmar Thompson, lead from Sep 16, 2026Meta browserEmailPhoneName

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000003412947218 · QualifiedLead

Sent: 116
Rejected: 0
Retracted: 0

Can match qualified leads100%

58% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$150 per qualified lead.

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789624470,
        "event_id": "ld-16e64vh-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "075de1a5a9..."
          ],
          "ph": [
            "3a4b70638b..."
          ],
          "fn": [
            "21297e6e96..."
          ],
          "ln": [
            "265ce76730..."
          ],
          "zp": [
            "a5309a12c3..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "1ae610198e..."
          ],
          "fbp": "fb.1.1788933270302.811022995",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsOmar Thompson, lead from Sep 16, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-16e64vh-q",
        "eventTimestamp": "2026-09-17T05:54:30+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwFpw9IBt78ZQsGut4wQi2t1k3"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "075de1a5a9..."
            },
            {
              "phoneNumber": "a50f71788c..."
            },
            {
              "address": {
                "givenName": "21297e6e96...",
                "familyName": "265ce76730...",
                "regionCode": "CA",
                "postalCode": "T2Y 1C0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaPriya Nguyen, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789599013,
        "event_id": "ld-1646j6i-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "4d6413801c..."
          ],
          "ph": [
            "3c54145d3d..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "04db248bd1..."
          ],
          "zp": [
            "4d866bf8f8..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d17c087487..."
          ],
          "fbc": "fb.1.1789598964160.IwAR84yvaibzj5ok9eZnlImSt9QO",
          "fbp": "fb.1.1789512613159.7144.729711074",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsPriya Nguyen, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1646j6i-q",
        "eventTimestamp": "2026-09-16T22:50:13+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "4d6413801c..."
            },
            {
              "phoneNumber": "1b72d17278..."
            },
            {
              "address": {
                "givenName": "44bcff24eb...",
                "familyName": "04db248bd1...",
                "regionCode": "CA",
                "postalCode": "T3A 4P4"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaPriya MacLeod, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789571737,
        "event_id": "ld-ynl63i-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "156d45bb56..."
          ],
          "ph": [
            "620d393295..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "7260e96516..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "6ab3c00526..."
          ],
          "fbc": "fb.1.1789571737649.5103.IwARrpYEcd11vxGtJl75Vuwgzudc",
          "fbp": "fb.1.1789485337649.5103.550891499",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsPriya MacLeod, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-ynl63i-q",
        "eventTimestamp": "2026-09-16T15:15:37+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "156d45bb56..."
            },
            {
              "phoneNumber": "00c500e979..."
            },
            {
              "address": {
                "givenName": "44bcff24eb...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T2B 8H5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

21 days ago

events_received: 1

MetaAisha Wilson, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789548098,
        "event_id": "ld-4xzgbx-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "2c94f96532..."
          ],
          "ph": [
            "03aa1efed4..."
          ],
          "fn": [
            "9e691cc3bf..."
          ],
          "ln": [
            "919e680ee4..."
          ],
          "zp": [
            "1942c7534f..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a8fa6af599..."
          ],
          "fbc": "fb.1.1789548004874.IwAR5b8MEDZ5MlB9gViMZv-86nNW",
          "fbp": "fb.1.1789375298874.880012855",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

21 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsAisha Wilson, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-4xzgbx-q",
        "eventTimestamp": "2026-09-16T08:41:38+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2c94f96532..."
            },
            {
              "phoneNumber": "16f7c7535d..."
            },
            {
              "address": {
                "givenName": "9e691cc3bf...",
                "familyName": "919e680ee4...",
                "regionCode": "CA",
                "postalCode": "T3R 4B8"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

21 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsJordan Roy, lead from Sep 14, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-263fe7-q",
        "eventTimestamp": "2026-09-17T06:45:06+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a2ebb1bc90..."
            },
            {
              "phoneNumber": "c6ddc5dc05..."
            },
            {
              "address": {
                "givenName": "136c676576...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T3C 8T3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

21 days ago

events_received: 1

MetaJordan Roy, lead from Sep 14, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789627506,
        "event_id": "ld-263fe7-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a2ebb1bc90..."
          ],
          "ph": [
            "e2548e6b05..."
          ],
          "fn": [
            "136c676576..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "ee19fe37b0..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a5ed015c5f..."
          ],
          "fbc": "fb.1.1789395356016.8572.IwARPqpK4otFg2zRpwrUm8j_88e7",
          "fbp": "fb.1.1789308956016.8572.599059104",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

21 days ago

events_received: 1

MetaHannah Fraser, lead from Sep 15, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789522641,
        "event_id": "ld-s5exc-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "9fb0893c56..."
          ],
          "ph": [
            "f55cba5757..."
          ],
          "fn": [
            "fc881aa34d..."
          ],
          "ln": [
            "f44b7e3047..."
          ],
          "zp": [
            "925edd9977..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "7efb468fa6..."
          ],
          "fbc": "fb.1.1789522263731.IwARWlaCHMLlmOMPkmRDMDaREw5u",
          "fbp": "fb.1.1789090641731.445941832",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

21 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsHannah Fraser, lead from Sep 15, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-s5exc-q",
        "eventTimestamp": "2026-09-16T01:37:21+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwyZhWwa1oC9aB0kTjK8811x__"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "9fb0893c56..."
            },
            {
              "phoneNumber": "7e9294f009..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "f44b7e3047...",
                "regionCode": "CA",
                "postalCode": "T3B 6H5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

21 days ago

events_received: 1

MetaWei Chen, lead from Sep 15, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789513549,
        "event_id": "ld-z7kdhg-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "195044350b..."
          ],
          "ph": [
            "c1aca131e4..."
          ],
          "fn": [
            "1ed2b38c11..."
          ],
          "ln": [
            "3abd72ec63..."
          ],
          "zp": [
            "eeda4d4685..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "c7c099e88b..."
          ],
          "fbp": "fb.1.1789254349894.527150734",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

21 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsWei Chen, lead from Sep 15, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-z7kdhg-q",
        "eventTimestamp": "2026-09-15T23:05:49+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "195044350b..."
            },
            {
              "phoneNumber": "dcda1a171d..."
            },
            {
              "address": {
                "givenName": "1ed2b38c11...",
                "familyName": "3abd72ec63...",
                "regionCode": "CA",
                "postalCode": "T2E 3L7"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

22 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsOmar Okafor, lead from Sep 15, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1c4mba-q",
        "eventTimestamp": "2026-09-15T11:28:47+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "e7641ebee1..."
            },
            {
              "phoneNumber": "94a51b95de..."
            },
            {
              "address": {
                "givenName": "21297e6e96...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T2P 3E3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

22 days ago

events_received: 1

MetaOmar Okafor, lead from Sep 15, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789471727,
        "event_id": "ld-1c4mba-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "e7641ebee1..."
          ],
          "ph": [
            "149a0a6d72..."
          ],
          "fn": [
            "21297e6e96..."
          ],
          "ln": [
            "80e4d16170..."
          ],
          "zp": [
            "37c557daea..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "50a0d718b2..."
          ],
          "fbc": "fb.1.1789471727445.4285.IwAR7fh91AqoQLI1uaBTD9-uYH15",
          "fbp": "fb.1.1789385327445.4285.258589944",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

22 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsAva Okafor, lead from Sep 14, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1m4809-q",
        "eventTimestamp": "2026-09-15T04:24:30+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "6efc52600e..."
            },
            {
              "phoneNumber": "4d367222fa..."
            },
            {
              "address": {
                "givenName": "bf446ea381...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T3V 3R7"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

22 days ago

events_received: 1

MetaAva Okafor, lead from Sep 14, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789446270,
        "event_id": "ld-1m4809-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "6efc52600e..."
          ],
          "ph": [
            "65056cf550..."
          ],
          "fn": [
            "bf446ea381..."
          ],
          "ln": [
            "80e4d16170..."
          ],
          "zp": [
            "66686520c6..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "12c14d7a47..."
          ],
          "fbc": "fb.1.1789446270302.5715.IwARQPaC_Td2lJRFwSs1idPL1VZ1",
          "fbp": "fb.1.1789359870302.5715.663546779",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

22 days ago

events_received: 1

MetaTyler Garcia, lead from Sep 14, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789426268,
        "event_id": "ld-uhua6w-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "93073c9122..."
          ],
          "ph": [
            "d55559f35e..."
          ],
          "fn": [
            "b258f86148..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "0f5e27a346..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "5b80f9be61..."
          ],
          "fbc": "fb.1.1789426268261.7551.IwARBrCSt7iECcOeBZWPusjtL9I2",
          "fbp": "fb.1.1789339868261.7551.336975004",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

22 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsTyler Garcia, lead from Sep 14, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-uhua6w-q",
        "eventTimestamp": "2026-09-14T22:51:08+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "93073c9122..."
            },
            {
              "phoneNumber": "7e9adfe56a..."
            },
            {
              "address": {
                "givenName": "b258f86148...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T3T 3C0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

22 days ago

events_received: 1

MetaPriya Chen, lead from Sep 13, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789497835,
        "event_id": "ld-tnvh3z-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "53b0dc408b..."
          ],
          "ph": [
            "f30d6c89b0..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "3abd72ec63..."
          ],
          "zp": [
            "fdd40ccd82..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "140e81cc55..."
          ],
          "fbp": "fb.1.1788935198874.58689630",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

22 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsPriya Chen, lead from Sep 13, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-tnvh3z-q",
        "eventTimestamp": "2026-09-15T18:43:55+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "53b0dc408b..."
            },
            {
              "phoneNumber": "893205c89d..."
            },
            {
              "address": {
                "givenName": "44bcff24eb...",
                "familyName": "3abd72ec63...",
                "regionCode": "CA",
                "postalCode": "T3X 5J1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

23 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsKenji MacLeod, lead from Sep 12, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-ys7qz-q",
        "eventTimestamp": "2026-09-15T10:09:54+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwmeSzXOpMhQeCGCYE7UjllWTD"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "73705e18a2..."
            },
            {
              "phoneNumber": "ce13617d1f..."
            },
            {
              "address": {
                "givenName": "57f62077f2...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T3P 1S7"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

23 days ago

events_received: 1

MetaKenji MacLeod, lead from Sep 12, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789466994,
        "event_id": "ld-ys7qz-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "73705e18a2..."
          ],
          "ph": [
            "920aaa79a9..."
          ],
          "fn": [
            "57f62077f2..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "489d401858..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "2a422b5813..."
          ],
          "fbp": "fb.1.1789194104633.543242107",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

23 days ago

events_received: 1

MetaPriya Kowalski, lead from Sep 14, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789369898,
        "event_id": "ld-2g3136-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "647c1d6cf0..."
          ],
          "ph": [
            "4469e3a2dc..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "a377e09c55..."
          ],
          "zp": [
            "7d31d47a5c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "f5513d2b6a..."
          ],
          "fbc": "fb.1.1789188331099.IwARhbTANBvjAqrqoH8AQbQyRYUI",
          "fbp": "fb.1.1789024298874.224294904",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending