Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 19 minutes ago. Runs every hour.

Sent as a qualified lead

17 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsHannah Hassan, lead from Sep 19, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1469bbp-q",
        "eventTimestamp": "2026-09-19T15:19:00+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwBC4A16KPvKYxgySNuFysAhed"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bbf3c9214a..."
            },
            {
              "phoneNumber": "8c38e337d4..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T3T 3N8"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

92% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: Meta has no way to withdraw an event, so it stays counted

Google Ads Sending

282-609-0361 · Qualified lead (CRO Engine)

Sent: 111
Rejected: 5
Retracted: 1

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 19 minutes ago. Runs every hour.

Sent as a qualified lead

17 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsHannah Hassan, lead from Sep 19, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1469bbp-q",
        "eventTimestamp": "2026-09-19T15:19:00+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwBC4A16KPvKYxgySNuFysAhed"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "bbf3c9214a..."
            },
            {
              "phoneNumber": "8c38e337d4..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T3T 3N8"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000003412947218 · QualifiedLead

Sent: 116
Rejected: 0
Retracted: 0

Can match qualified leads100%

58% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$150 per qualified lead.

Sent as a qualified lead

17 days ago

events_received: 1

MetaHannah Hassan, lead from Sep 19, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789831140,
        "event_id": "ld-1469bbp-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "bbf3c9214a..."
          ],
          "ph": [
            "ce9403f66e..."
          ],
          "fn": [
            "fc881aa34d..."
          ],
          "ln": [
            "1677157879..."
          ],
          "zp": [
            "9e4a79b116..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "77fe02007f..."
          ],
          "fbp": "fb.1.1789675620661.809637262",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

18 days ago

events_received: 1

MetaZoe Lee, lead from Sep 19, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789807501,
        "event_id": "ld-1uukj27-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "2ea731c398..."
          ],
          "ph": [
            "02281588f5..."
          ],
          "fn": [
            "9d017e2681..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "90906363fa..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "ce14d298c2..."
          ],
          "fbc": "fb.1.1789807293886.IwARGQCZF0-EvqtZiRHD2Lxi4aNE",
          "fbp": "fb.1.1789289101885.14473865",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

18 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Lee, lead from Sep 19, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1uukj27-q",
        "eventTimestamp": "2026-09-19T08:45:01+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2ea731c398..."
            },
            {
              "phoneNumber": "47530a2d23..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T3K 3B6"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

18 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsMateo Okafor, lead from Sep 18, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-14g8x0o-q",
        "eventTimestamp": "2026-09-18T18:06:09+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "df4516fcb8..."
            },
            {
              "phoneNumber": "f574054813..."
            },
            {
              "address": {
                "givenName": "34ddf679b4...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T2X 5J4"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

18 days ago

events_received: 1

MetaMateo Okafor, lead from Sep 18, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789754769,
        "event_id": "ld-14g8x0o-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "df4516fcb8..."
          ],
          "ph": [
            "3038d6ad9d..."
          ],
          "fn": [
            "34ddf679b4..."
          ],
          "ln": [
            "80e4d16170..."
          ],
          "zp": [
            "bdd1d8b365..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "f5216bf454..."
          ],
          "fbc": "fb.1.1789754628233.IwARtUw63pVujWlty1b-CGMG3DyN",
          "fbp": "fb.1.1789668369232.8572.585717287",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsNadia Thompson, lead from Sep 18, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-15a7q3l-q",
        "eventTimestamp": "2026-09-18T11:01:52+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "e08c78c0b3..."
            },
            {
              "phoneNumber": "ec97aeac73..."
            },
            {
              "address": {
                "givenName": "dbaf86dd80...",
                "familyName": "265ce76730...",
                "regionCode": "CA",
                "postalCode": "T2V 2B7"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaNadia Thompson, lead from Sep 18, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789729312,
        "event_id": "ld-15a7q3l-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "e08c78c0b3..."
          ],
          "ph": [
            "186c75b4aa..."
          ],
          "fn": [
            "dbaf86dd80..."
          ],
          "ln": [
            "265ce76730..."
          ],
          "zp": [
            "297f5783ed..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "7e9c8da9c3..."
          ],
          "fbc": "fb.1.1789729312090.IwARXTzRvFXCd5I-QBva9T65LVZc",
          "fbp": "fb.1.1789642912090.377716030",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsPriya MacLeod, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-4nzumy-q",
        "eventTimestamp": "2026-09-19T10:01:42+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "be75794335..."
            },
            {
              "phoneNumber": "74205f5f4a..."
            },
            {
              "address": {
                "givenName": "44bcff24eb...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T2L 1A1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaPriya MacLeod, lead from Sep 16, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789812102,
        "event_id": "ld-4nzumy-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "be75794335..."
          ],
          "ph": [
            "672463fecc..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "9fc7636b1c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "21caacc65d..."
          ],
          "fbp": "fb.1.1789490169232.384441244",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaAmara Lee, lead from Sep 17, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789691126,
        "event_id": "ld-xjmrbm-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "8477648ec9..."
          ],
          "ph": [
            "dd408b9552..."
          ],
          "fn": [
            "f040d5d0d2..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "7ca0961158..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "1205af8b37..."
          ],
          "fbp": "fb.1.1789690958376.423644246",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsAmara Lee, lead from Sep 17, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-xjmrbm-q",
        "eventTimestamp": "2026-09-18T00:25:26+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "8477648ec9..."
            },
            {
              "phoneNumber": "a843dbd65e..."
            },
            {
              "address": {
                "givenName": "f040d5d0d2...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2Z 5E3"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaLucas Lee, lead from Sep 17, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789678397,
        "event_id": "ld-15u6xhj-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "973020aff2..."
          ],
          "ph": [
            "f30d6c89b0..."
          ],
          "fn": [
            "7cadab457a..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "063bdeaaac..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "c1f28fff0a..."
          ],
          "fbc": "fb.1.1789678397804.2856.IwARda7Ho82q5LWp7B6wDCCLjyL8",
          "fbp": "fb.1.1789591997804.2856.892659795",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsLucas Lee, lead from Sep 17, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-15u6xhj-q",
        "eventTimestamp": "2026-09-17T20:53:17+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "973020aff2..."
            },
            {
              "phoneNumber": "893205c89d..."
            },
            {
              "address": {
                "givenName": "7cadab457a...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2E 1G0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Thompson, lead from Sep 15, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-zrjkve-q",
        "eventTimestamp": "2026-09-18T19:43:16+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "4877c34ec7..."
            },
            {
              "phoneNumber": "ec97aeac73..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "265ce76730...",
                "regionCode": "CA",
                "postalCode": "T3L 4L1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaZoe Thompson, lead from Sep 15, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789760596,
        "event_id": "ld-zrjkve-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "4877c34ec7..."
          ],
          "ph": [
            "186c75b4aa..."
          ],
          "fn": [
            "9d017e2681..."
          ],
          "ln": [
            "265ce76730..."
          ],
          "zp": [
            "3abf0fafac..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d7839fc676..."
          ],
          "fbc": "fb.1.1789458375355.3062.IwARjAL6XsHMJQnt-FRUF8V1MXQA",
          "fbp": "fb.1.1789371975355.3062.307661828",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaAmara Hassan, lead from Sep 17, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789662032,
        "event_id": "ld-ydlkej-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "70a39bad46..."
          ],
          "ph": [
            "5801047cc6..."
          ],
          "fn": [
            "f040d5d0d2..."
          ],
          "ln": [
            "1677157879..."
          ],
          "zp": [
            "e82bb80ab8..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "00b87a6677..."
          ],
          "fbc": "fb.1.1789662032498.1633.IwARq-1UdlYagLFAptS6xvIIbIQR",
          "fbp": "fb.1.1789575632498.1633.616640205",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

19 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsAmara Hassan, lead from Sep 17, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-ydlkej-q",
        "eventTimestamp": "2026-09-17T16:20:32+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwhrAcv21bFyw0wJLYeYTJX95h"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "70a39bad46..."
            },
            {
              "phoneNumber": "7cdabf2d72..."
            },
            {
              "address": {
                "givenName": "f040d5d0d2...",
                "familyName": "1677157879...",
                "regionCode": "CA",
                "postalCode": "T2Y 1R1"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsHannah Morin, lead from Sep 17, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-15k7bsk-q",
        "eventTimestamp": "2026-09-17T13:49:00+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "180df18ac3..."
            },
            {
              "phoneNumber": "05aeb20b91..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "0230613538...",
                "regionCode": "CA",
                "postalCode": "T3M 1N5"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

19 days ago

events_received: 1

MetaHannah Morin, lead from Sep 17, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789652940,
        "event_id": "ld-15k7bsk-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "180df18ac3..."
          ],
          "ph": [
            "12c2027a4c..."
          ],
          "fn": [
            "fc881aa34d..."
          ],
          "ln": [
            "0230613538..."
          ],
          "zp": [
            "af6fd5de97..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "0b37fd0696..."
          ],
          "fbp": "fb.1.1789652871661.226099989",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaOmar Thompson, lead from Sep 17, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789627483,
        "event_id": "ld-16e64vh-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "075de1a5a9..."
          ],
          "ph": [
            "3a4b70638b..."
          ],
          "fn": [
            "21297e6e96..."
          ],
          "ln": [
            "265ce76730..."
          ],
          "zp": [
            "a5309a12c3..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "1ae610198e..."
          ],
          "fbp": "fb.1.1788936283518.811022995",
          "client_user_agent": "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsOmar Thompson, lead from Sep 17, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: No banner shown (implied). Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-16e64vh-q",
        "eventTimestamp": "2026-09-17T06:44:43+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwFpw9IBt78ZQsGut4wQi2t1k3"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "075de1a5a9..."
            },
            {
              "phoneNumber": "a50f71788c..."
            },
            {
              "address": {
                "givenName": "21297e6e96...",
                "familyName": "265ce76730...",
                "regionCode": "CA",
                "postalCode": "T2Y 1C0"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaPriya Nguyen, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789602026,
        "event_id": "ld-1646j6i-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "4d6413801c..."
          ],
          "ph": [
            "3c54145d3d..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "04db248bd1..."
          ],
          "zp": [
            "4d866bf8f8..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d17c087487..."
          ],
          "fbc": "fb.1.1789601977376.IwAR84yvaibzj5ok9eZnlImSt9QO",
          "fbp": "fb.1.1789515626375.7144.729711074",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

20 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsPriya Nguyen, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "2826090361"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1646j6i-q",
        "eventTimestamp": "2026-09-16T23:40:26+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "4d6413801c..."
            },
            {
              "phoneNumber": "1b72d17278..."
            },
            {
              "address": {
                "givenName": "44bcff24eb...",
                "familyName": "04db248bd1...",
                "regionCode": "CA",
                "postalCode": "T3A 4P4"
              }
            }
          ]
        },
        "conversionValue": 150,
        "currency": "CAD",
        "consent": {
          "adUserData": "CONSENT_GRANTED",
          "adPersonalization": "CONSENT_GRANTED"
        }
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

20 days ago

events_received: 1

MetaPriya MacLeod, lead from Sep 16, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Accepted marketing. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000003412947218/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1789574750,
        "event_id": "ld-ynl63i-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "156d45bb56..."
          ],
          "ph": [
            "620d393295..."
          ],
          "fn": [
            "44bcff24eb..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "7260e96516..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "6ab3c00526..."
          ],
          "fbc": "fb.1.1789574750865.5103.IwARrpYEcd11vxGtJl75Vuwgzudc",
          "fbp": "fb.1.1789488350865.5103.550891499",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 150,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending