Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

95% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: duplicate of an earlier lead

Google Ads Sending

310-787-9232 · Qualified lead (CRO Engine)

Sent: 105
Rejected: 4
Retracted: 9

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 29 minutes ago. Runs every hour.

Rejected: qualified lead

10 days ago

The click is older than this conversion action's click-through window.

Google AdsOwen Okafor, lead from Sep 26, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-17doa97-q",
        "eventTimestamp": "2026-09-27T01:27:19+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwCwIDpfDi8MV25sWBP9nPXtxh"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "902a05bbb7..."
            },
            {
              "phoneNumber": "90ef282d8e..."
            },
            {
              "address": {
                "givenName": "b8746e3fc5...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T3B 3L4"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

95% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: duplicate of an earlier lead

Google Ads Sending

310-787-9232 · Qualified lead (CRO Engine)

Sent: 105
Rejected: 4
Retracted: 9

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 29 minutes ago. Runs every hour.

Rejected: qualified lead

10 days ago

The click is older than this conversion action's click-through window.

Google AdsOwen Okafor, lead from Sep 26, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-17doa97-q",
        "eventTimestamp": "2026-09-27T01:27:19+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwCwIDpfDi8MV25sWBP9nPXtxh"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "902a05bbb7..."
            },
            {
              "phoneNumber": "90ef282d8e..."
            },
            {
              "address": {
                "givenName": "b8746e3fc5...",
                "familyName": "80e4d16170...",
                "regionCode": "CA",
                "postalCode": "T3B 3L4"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000001731687019 · QualifiedLead

Sent: 109
Rejected: 0
Retracted: 0

Can match qualified leads100%

31% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$1,200 per qualified lead.

Rejected: qualified lead

11 days ago

The click is older than this conversion action's click-through window.

Google AdsArjun Patel, lead from Sep 25, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-141jlfm-q",
        "eventTimestamp": "2026-09-26T02:13:11+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwdVwk9biHhivyh_P3HLfNLHSr"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "61e4262f6d..."
            },
            {
              "phoneNumber": "a339934f81..."
            },
            {
              "address": {
                "givenName": "fa4f7155e1...",
                "familyName": "b26d28f46c...",
                "regionCode": "CA",
                "postalCode": "T3P 0C6"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

19 days ago

The click is older than this conversion action's click-through window.

Google AdsNoah Roy, lead from Sep 17, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-zucw9h-q",
        "eventTimestamp": "2026-09-17T14:54:27+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwxZmTfRoQYNHuXuMkpjYAw8ex"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2abbe9f2d8..."
            },
            {
              "phoneNumber": "98f0551ba4..."
            },
            {
              "address": {
                "givenName": "cf3a3bbe33...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T2L 3N1"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

20 days ago

The click is older than this conversion action's click-through window.

Google AdsHannah Roy, lead from Sep 16, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-9uujlc-q",
        "eventTimestamp": "2026-09-18T05:17:54+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "d3e9d15f6e..."
            },
            {
              "phoneNumber": "26b5ed72da..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T3X 0C8"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

38 days ago

The click ID could not be decoded.

Google AdsLiam Morin, lead from Aug 15, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-xsxgxq-q",
        "eventTimestamp": "2026-08-18T14:44:39+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwHIQsUS0iQ086urAA64uc_YBM"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a8cdca38a4..."
            },
            {
              "phoneNumber": "a339934f81..."
            },
            {
              "address": {
                "givenName": "f73137d930...",
                "familyName": "0230613538...",
                "regionCode": "CA",
                "postalCode": "T2G 2A5"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead

38 days ago

The click is older than this conversion action's click-through window.

Google AdsWei Dubois, lead from Aug 20, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-ljpi0h-q",
        "eventTimestamp": "2026-08-22T18:51:09+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwRIxSytIBNmTMIdRwTMYVgvby"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "f8da6bc5eb..."
            },
            {
              "phoneNumber": "d80ced3804..."
            },
            {
              "address": {
                "givenName": "1ed2b38c11...",
                "familyName": "ef94814c0b...",
                "regionCode": "CA",
                "postalCode": "T2L 4N7"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Rejected: qualified lead (check mode, nothing counted)

43 days ago

Check failed: the conversion action was created under 6 hours ago.

Google AdsDaniel Wilson, lead from Aug 24, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-18kw7ro-q",
        "eventTimestamp": "2026-08-26T05:32:11+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwpsrZOODre3gq1ANyamG4yols"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "c44661863e..."
            },
            {
              "phoneNumber": "909dd3d8ee..."
            },
            {
              "address": {
                "givenName": "bd3dae5fb9...",
                "familyName": "919e680ee4...",
                "regionCode": "CA",
                "postalCode": "T2N 6A1"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": true
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending