Website OS

sample data

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

95% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: duplicate of an earlier lead

Google Ads Sending

310-787-9232 · Qualified lead (CRO Engine)

Sent: 105
Rejected: 4
Retracted: 9

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 8 minutes ago. Runs every hour.

Sent as a retraction of the spam lead

29 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 7, 2026Google click

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3107879232:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3107879232/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-09-08T20:11:33+00:00",
        "orderId": "c3a66f57-c4a6-4c5a-abea-0000bfa6690b"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Ad sync

What Website OS tells the ad platforms about this client's leads, so the ads learn which clicks become qualified leads. Conversion signals only: campaigns, budgets and audiences are never touched.

Setup

Qualified leads (last 30 days)

A person's label, or the AI's when it was confident

Of those, sent to a platform

95% so far. AI labels wait 24 hours; unsure ones wait for a person.

Rejected by a platform

Each row below says why

Not sent

Mostly: duplicate of an earlier lead

Google Ads Sending

310-787-9232 · Qualified lead (CRO Engine)

Sent: 105
Rejected: 4
Retracted: 9

Can match qualified leads100%

Every platform Google Ads Meta

ActivityLast run 8 minutes ago. Runs every hour.

Sent as a retraction of the spam lead

29 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 7, 2026Google click

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3107879232:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3107879232/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-09-08T20:11:33+00:00",
        "orderId": "c3a66f57-c4a6-4c5a-abea-0000bfa6690b"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Every send records the consent state the lead arrived with. Until the privacy layer ships, consent does not stop a send. On sample data nothing leaves this app.

Meta Sending

1000001731687019 · QualifiedLead

Sent: 109
Rejected: 0
Retracted: 0

Can match qualified leads100%

31% on an ad click, the rest on hashed contact details

Live since Aug 30, 2026, turned on by Brad Williamson. CA$1,200 per qualified lead.

Sent as a qualified lead

30 days ago

events_received: 1

MetaNoah Roy, lead from Sep 7, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788783976,
        "event_id": "ld-1enhl26-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a64fb49433..."
          ],
          "ph": [
            "4e8378381e..."
          ],
          "fn": [
            "cf3a3bbe33..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "448e043ac5..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "c7fe4435d4..."
          ],
          "fbp": "fb.1.1788611176023.551863172",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

30 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsNoah Roy, lead from Sep 7, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1enhl26-q",
        "eventTimestamp": "2026-09-07T12:26:16+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwGOMuRObDIJSBnryNBoH9cokP"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a64fb49433..."
            },
            {
              "phoneNumber": "acdeb65df9..."
            },
            {
              "address": {
                "givenName": "cf3a3bbe33...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T3Y 0H2"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

30 days ago

events_received: 1

MetaCaleb Fraser, lead from Sep 7, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788781530,
        "event_id": "ld-1050s21-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "43073c5f2f..."
          ],
          "ph": [
            "0d8c2e6698..."
          ],
          "fn": [
            "813a0c3c8e..."
          ],
          "ln": [
            "f44b7e3047..."
          ],
          "zp": [
            "8f9bdbfb5c..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "70f3d37e1a..."
          ],
          "fbp": "fb.1.1788677850657.253975676",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

30 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsCaleb Fraser, lead from Sep 7, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1050s21-q",
        "eventTimestamp": "2026-09-07T11:45:30+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwsuFDQi-D7tCb2dVEsBvxHCjD"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "43073c5f2f..."
            },
            {
              "phoneNumber": "810f9b3c7d..."
            },
            {
              "address": {
                "givenName": "813a0c3c8e...",
                "familyName": "f44b7e3047...",
                "regionCode": "CA",
                "postalCode": "T2G 0J5"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

30 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsLeila Garcia, lead from Sep 6, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1e3lj67-q",
        "eventTimestamp": "2026-09-06T21:43:41+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "b3770ce38a..."
            },
            {
              "phoneNumber": "90ef282d8e..."
            },
            {
              "address": {
                "givenName": "b811f03f71...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T3B 7H8"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

30 days ago

events_received: 1

MetaLeila Garcia, lead from Sep 6, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788731021,
        "event_id": "ld-1e3lj67-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "b3770ce38a..."
          ],
          "ph": [
            "a085247425..."
          ],
          "fn": [
            "b811f03f71..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "4271950c3e..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "86f3950b66..."
          ],
          "fbp": "fb.1.1788730724185.406696852",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

31 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsMaya Nguyen, lead from Sep 6, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1fhjjn2-q",
        "eventTimestamp": "2026-09-06T14:22:23+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwjAE6M-JPxcNLuEBiIud8eG8D"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "e01e73d790..."
            },
            {
              "phoneNumber": "61bc9199e1..."
            },
            {
              "address": {
                "givenName": "a95db5b0ac...",
                "familyName": "04db248bd1...",
                "regionCode": "CA",
                "postalCode": "T2V 6C2"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

31 days ago

events_received: 1

MetaMaya Nguyen, lead from Sep 6, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788704543,
        "event_id": "ld-1fhjjn2-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "e01e73d790..."
          ],
          "ph": [
            "9d783797d9..."
          ],
          "fn": [
            "a95db5b0ac..."
          ],
          "ln": [
            "04db248bd1..."
          ],
          "zp": [
            "e7e499642a..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "cb32afbbef..."
          ],
          "fbc": "fb.1.1788704499765.IwARz6LimGLtqCM3P7r1kJscJ0r9",
          "fbp": "fb.1.1788186143765.350895602",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a retraction of the spam lead

31 days ago

Retraction accepted.

Google AdsMarketing Team, lead from Sep 6, 2026Google click

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Ads API",
  "method": "POST",
  "url": "https://googleads.googleapis.com/v23/customers/3107879232:uploadConversionAdjustments",
  "body": {
    "conversionAdjustments": [
      {
        "conversionAction": "customers/3107879232/conversionActions/{Website lead form}",
        "adjustmentType": "RETRACTION",
        "adjustmentDateTime": "2026-09-07T07:41:06+00:00",
        "orderId": "4a25ec07-4b25-44c2-a452-00004625e5bb"
      }
    ],
    "partialFailure": true,
    "validateOnly": false
  }
}

Sent as a qualified lead

31 days ago

events_received: 1

MetaAisha Roy, lead from Sep 5, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788651588,
        "event_id": "ld-1exkc94-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "7e9ef6ea9e..."
          ],
          "ph": [
            "9c22069059..."
          ],
          "fn": [
            "9e691cc3bf..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "e0f78d734f..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "b005009618..."
          ],
          "fbc": "fb.1.1788651588926.5483.IwAR9pYesUq2CDijcMLTTt-QfK3_",
          "fbp": "fb.1.1788565188926.5483.759365451",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

31 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsAisha Roy, lead from Sep 5, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1exkc94-q",
        "eventTimestamp": "2026-09-05T23:39:48+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "7e9ef6ea9e..."
            },
            {
              "phoneNumber": "d2318d6fac..."
            },
            {
              "address": {
                "givenName": "9e691cc3bf...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T2N 8H3"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

32 days ago

events_received: 1

MetaKenji MacLeod, lead from Sep 5, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788593321,
        "event_id": "ld-1y9ij9v-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a1d7a47d99..."
          ],
          "ph": [
            "36d8f7feca..."
          ],
          "fn": [
            "57f62077f2..."
          ],
          "ln": [
            "888b90a08f..."
          ],
          "zp": [
            "ac6357bb52..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "a534195521..."
          ],
          "fbp": "fb.1.1788161321739.147367362",
          "client_user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

32 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsKenji MacLeod, lead from Sep 5, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1y9ij9v-q",
        "eventTimestamp": "2026-09-05T07:28:41+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwg6263cQWNe4OxDgk1ixiPIIX"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a1d7a47d99..."
            },
            {
              "phoneNumber": "8f04f7ed19..."
            },
            {
              "address": {
                "givenName": "57f62077f2...",
                "familyName": "888b90a08f...",
                "regionCode": "CA",
                "postalCode": "T2R 1P4"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

32 days ago

events_received: 1

MetaEmily Kowalski, lead from Sep 4, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788572409,
        "event_id": "ld-1xzixkw-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a5fb9c5e2b..."
          ],
          "ph": [
            "19768ca46b..."
          ],
          "fn": [
            "e8e9689dea..."
          ],
          "ln": [
            "a377e09c55..."
          ],
          "zp": [
            "f75158d472..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "4d04c7ea8a..."
          ],
          "fbp": "fb.1.1788313209637.7730519",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

32 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsEmily Kowalski, lead from Sep 4, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1xzixkw-q",
        "eventTimestamp": "2026-09-05T01:40:09+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwgWWElsqd8Ru975CwBGIrN8uN"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a5fb9c5e2b..."
            },
            {
              "phoneNumber": "a339934f81..."
            },
            {
              "address": {
                "givenName": "e8e9689dea...",
                "familyName": "a377e09c55...",
                "regionCode": "CA",
                "postalCode": "T2C 4C6"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

33 days ago

Accepted. Matched on the click ID; Google adds hashed contact data as a backup.

Google AdsAisha Lee, lead from Sep 4, 2026Google clickEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-1gbicpz-q",
        "eventTimestamp": "2026-09-04T10:53:21+00:00",
        "eventSource": "WEB",
        "adIdentifiers": {
          "gclid": "Cj0KCQjwQZXacMO6jOYUO4zVpZ7bExC2"
        },
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "e6bc723d6a..."
            },
            {
              "phoneNumber": "94a51b95de..."
            },
            {
              "address": {
                "givenName": "9e691cc3bf...",
                "familyName": "1508b69789...",
                "regionCode": "CA",
                "postalCode": "T2V 3L2"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

33 days ago

events_received: 1

MetaAisha Lee, lead from Sep 4, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788519201,
        "event_id": "ld-1gbicpz-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "e6bc723d6a..."
          ],
          "ph": [
            "149a0a6d72..."
          ],
          "fn": [
            "9e691cc3bf..."
          ],
          "ln": [
            "1508b69789..."
          ],
          "zp": [
            "dcd1502178..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "db27249e1a..."
          ],
          "fbc": "fb.1.1788412803796.IwARucqJiUfHXPG1wHenKk_7TQic",
          "fbp": "fb.1.1788363681830.980182192",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

33 days ago

events_received: 1

MetaHannah Wilson, lead from Sep 4, 2026Meta clickMeta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788509673,
        "event_id": "ld-2k9pmf-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "a45b0d56eb..."
          ],
          "ph": [
            "772191b989..."
          ],
          "fn": [
            "fc881aa34d..."
          ],
          "ln": [
            "919e680ee4..."
          ],
          "zp": [
            "bf70db64a2..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "6a7121adb1..."
          ],
          "fbc": "fb.1.1788509322332.IwARgKcdhtUASpZvEokE20ycByTy",
          "fbp": "fb.1.1788423273331.726.517621723",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

33 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsHannah Wilson, lead from Sep 4, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-2k9pmf-q",
        "eventTimestamp": "2026-09-04T08:14:33+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "a45b0d56eb..."
            },
            {
              "phoneNumber": "2b5265f31e..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "919e680ee4...",
                "regionCode": "CA",
                "postalCode": "T2N 3R5"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

33 days ago

events_received: 1

MetaHannah Roy, lead from Sep 3, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788467849,
        "event_id": "ld-20ai8h-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "da1612f1ab..."
          ],
          "ph": [
            "f5ae4643e6..."
          ],
          "fn": [
            "fc881aa34d..."
          ],
          "ln": [
            "a59b1da073..."
          ],
          "zp": [
            "7aab028478..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "2601f19348..."
          ],
          "fbp": "fb.1.1788467604128.685549583",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

33 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsZoe Garcia, lead from Sep 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-e0rqhw-q",
        "eventTimestamp": "2026-09-03T20:10:46+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "2a13d84956..."
            },
            {
              "phoneNumber": "37a08923aa..."
            },
            {
              "address": {
                "givenName": "9d017e2681...",
                "familyName": "e9b71991b7...",
                "regionCode": "CA",
                "postalCode": "T2A 8A8"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

33 days ago

Accepted. Google matches on hashed contact data within 24 to 48 hours.

Google AdsHannah Roy, lead from Sep 3, 2026EmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Google Data Manager API",
  "method": "POST",
  "url": "https://datamanager.googleapis.com/v1/events:ingest",
  "body": {
    "destinations": [
      {
        "operatingAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "3107879232"
        },
        "loginAccount": {
          "accountType": "GOOGLE_ADS",
          "accountId": "{CATCH_MCC_ID}"
        },
        "productDestinationId": "{Qualified lead (CRO Engine)}"
      }
    ],
    "encoding": "HEX",
    "events": [
      {
        "transactionId": "ld-20ai8h-q",
        "eventTimestamp": "2026-09-03T20:37:29+00:00",
        "eventSource": "WEB",
        "userData": {
          "userIdentifiers": [
            {
              "emailAddress": "da1612f1ab..."
            },
            {
              "phoneNumber": "4bc77a5ef6..."
            },
            {
              "address": {
                "givenName": "fc881aa34d...",
                "familyName": "a59b1da073...",
                "regionCode": "CA",
                "postalCode": "T3X 5T5"
              }
            }
          ]
        },
        "conversionValue": 1200,
        "currency": "CAD"
      }
    ],
    "validateOnly": false
  }
}

Sent as a qualified lead

33 days ago

events_received: 1

MetaZoe Garcia, lead from Sep 3, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788466246,
        "event_id": "ld-e0rqhw-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "2a13d84956..."
          ],
          "ph": [
            "f137886657..."
          ],
          "fn": [
            "9d017e2681..."
          ],
          "ln": [
            "e9b71991b7..."
          ],
          "zp": [
            "7ccd9c518e..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "d65b010af7..."
          ],
          "fbp": "fb.1.1788034246991.878065796",
          "client_user_agent": "Mozilla/5.0 (Linux; Android 15; Pixel 9) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Sent as a qualified lead

34 days ago

events_received: 1

MetaLiam Okafor, lead from Sep 3, 2026Meta browserEmailPhoneNamePostal code

What was sent

Consent when sent: Site has no consent banner. Hashes are SHA-256, shortened here; nothing is stored but the identifier types.

{
  "api": "Meta Conversions API",
  "method": "POST",
  "url": "https://graph.facebook.com/v24.0/1000001731687019/events",
  "body": {
    "data": [
      {
        "event_name": "QualifiedLead",
        "event_time": 1788439769,
        "event_id": "ld-bivb95-q",
        "action_source": "system_generated",
        "user_data": {
          "em": [
            "489ed688c2..."
          ],
          "ph": [
            "b1b35ae16c..."
          ],
          "fn": [
            "f73137d930..."
          ],
          "ln": [
            "80e4d16170..."
          ],
          "zp": [
            "b9fc5e82cc..."
          ],
          "country": [
            "6959097001..."
          ],
          "external_id": [
            "aa6ade856e..."
          ],
          "fbp": "fb.1.1787748569571.960289805",
          "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/18.6 Mobile/15E148 Safari/604.1"
        },
        "custom_data": {
          "value": 1200,
          "currency": "CAD"
        }
      }
    ]
  }
}

Ad sync

Time machine (sample data only)

Google Ads Sending

Ad sync

Time machine (sample data only)

Google Ads Sending

Meta Sending