Testsglenmoreaccounting.caSocial proofHomepageglenmore_26q4_home_rating-above

Client rating and logos beside the consult button

Waiting for youBBefore / afterlow risk

The change

Hypothesis: pending

Add the Google rating (4.9, 87 reviews) and 4 client logos directly beside the hero button.

What the client sees

Show your rating and client logos next to the main button

Put the star rating and review count next to the main button. On Glenmore Accounting, this should lift consult requested.

Before and after

Schematic preview. Real desktop and mobile screenshots attach when the variant is built.

ControlCurrent page, unchanged

VariantAdd the Google rating (4.9, 87 reviews) and 4 client logos directly beside the hero button.

Evidence

2 items from PostHog

Evidence missing

Too few replays on this page last month to back the claim with recordings (10% sampling). Approving is allowed; the call rests on funnel and heatmap data.

Funnel
Homepage to consult request 1.1%
Open in PostHog
Heatmap
70% of visitors never scroll to the testimonials section
Open in PostHog

Replays are stored as session IDs and timestamps only. Recordings stay in PostHog.

Comments

Team only

No comments yet.

Decision

Team approves: A Catch team member approves each test and each winner before it ships.

Power

Ship to everyone, compare 28 days after with 28 before. Directional only.

Baseline: 1.5% consult requested
Traffic: 75 a day on this page (80% of sessions)
Detectable in max: 72% lift in 42 days
Call at: 90% chance to beat control

Needs 64% lift to read out within 42 days. No call before 14 days or before the planned sample, whichever is later.

Precedent

Testsglenmoreaccounting.caSocial proofHomepageglenmore_26q4_home_rating-above

Client rating and logos beside the consult button

Waiting for youBBefore / afterlow risk

The change

Hypothesis: pending

Add the Google rating (4.9, 87 reviews) and 4 client logos directly beside the hero button.

What the client sees

Show your rating and client logos next to the main button

Put the star rating and review count next to the main button. On Glenmore Accounting, this should lift consult requested.

Before and after

Schematic preview. Real desktop and mobile screenshots attach when the variant is built.

ControlCurrent page, unchanged

VariantAdd the Google rating (4.9, 87 reviews) and 4 client logos directly beside the hero button.

Evidence

2 items from PostHog

Evidence missing

Too few replays on this page last month to back the claim with recordings (10% sampling). Approving is allowed; the call rests on funnel and heatmap data.

Funnel
Homepage to consult request 1.1%
Open in PostHog
Heatmap
70% of visitors never scroll to the testimonials section
Open in PostHog

Replays are stored as session IDs and timestamps only. Recordings stay in PostHog.

Comments

Team only

No comments yet.

Decision

Team approves: A Catch team member approves each test and each winner before it ships.

Power

Ship to everyone, compare 28 days after with 28 before. Directional only.

Baseline: 1.5% consult requested
Traffic: 75 a day on this page (80% of sessions)
Detectable in max: 72% lift in 42 days
Call at: 90% chance to beat control

Needs 64% lift to read out within 42 days. No call before 14 days or before the planned sample, whichever is later.

Client rating and logos beside the consult button

The change

Before and after

Evidence

Comments

Client rating and logos beside the consult button

The change

Before and after

Evidence

Comments

Links

Activity