glenmore_26q1_contact_multi-stepEnded Apr 10, 2026: the flag is off and visitors see the control.
| Window | Sessions | consult requested | Rate |
|---|---|---|---|
| 28 days before | 1,307 | 19 | 1.45% |
| 28 days after | 1,307 | 11 |
Split a long form into 2 or 3 short steps with a progress bar, easiest questions first.
We split the form into short steps
Split a long form into 2 or 3 short steps with a progress bar, easiest questions first. On Glenmore Accounting, this should lift consult requested.
The extra step added a click on mobile and more people left at step 2 than at the long form.
the form has more than 8 required fields
Schematic preview. Real desktop and mobile screenshots attach when the variant is built.
No evidence attached.
Replays are stored as session IDs and timestamps only. Recordings stay in PostHog.
No comments yet.
Tier B: 28 days after vs 28 before: 7% chance the rate went up. Before/after comparisons are directional: they cannot separate this change from everything else that moved.
Across all clients: won 0 of 2.
What happened on similar sites, not a forecast for this one.
consult_requestedcatch-cro-multi-step-formBrad Williamson: approve
Mar 6, 12:14 PM
Proposed
Mar 4, 12:14 PM